GMC Sierra HD Dominates Rivals in J.D. Power’s 2021 APEAL Study

2021 GMC Sierra | Memphis, TN

There’s a reason that the GMC Sierra HD is among the most popular heavy-duty trucks on the market. It’s got more to offer than an impressive 36,000-pound towing capacity and a range of attractive trim level options — this hardworking pickup has won praise from J.D. Power’s 2021 APEAL Study for its ability to capture the hearts and minds of drivers.

The J.D. Power 2021 U.S. Automotive Performance, Execution and Layout (APEAL) StudySM is all about measuring owners’ emotional attachment to their new vehicle, and the results indicate that the GMC Sierra HD is among the most captivating trucks on the market. It’s taken the prize for two years in a row.

And it’s easy to see why — the Sierra HD offers plenty of power, technology, and convenience. With 15 available camera views, it takes the guesswork out of maneuvering with a trailer. Thanks to its two capable engine options, you’ll be able to bring along all of your cargo. When equipped with the standard 6.6-liter V8, the Sierra HD unleashes 401 horsepower and 464 lb-ft of torque, while its 6.6-liter Duramax® Turbo-Diesel V8 pumps out 445 horsepower and 910 lb-ft. of torque.

See why the Sierra HD has won the hearts of so many drivers — come take it for a spin at Sunrise Buick GMC at Wolfchase in Memphis, Tennessee.

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